Phyllis Khare
Using Your Email List to Find New Clients
We’ve ALL known for years that moving your social media audience to your email list is a good business process… but HOW do you do that? And THEN what? All your questions will be answered during this training session for social media managers. 
Using Your Email List to Find New Clients 
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Nurture potential clients on your email list to build trust
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Have a series of emails to familiarize them with your offer (5-9 times)
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Keep your email campaigns organized and active
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Use giveaways, eBooks, checklists, coupons, quizzes, live videos, webinars, and speaking events to grow your email list
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Obtain permission before adding people’s emails from live events
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Choose the right email system for your business (e.g., MailChimp, Flow Desk, Convert Kit)
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Test different ways to capture emails (popups, inline, widgets)
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Share success stories, testimonials, and case studies in your emails to showcase your work
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Be conversational and show proof of your work in your emails
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Send emails once or twice a month when starting out
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Always include an obvious next step for clients to take (call, email, contact form)
Phyllis Khare @phylliskhare
I’m the original Co-Founder of Social Media Manager School, now powered by Agorapulse and re-designed here in the Social Media Pulse Community.
