Trust Insights shares their 12 Days of Data!

Every year, we do a retrospective on the marketing data of the year, and this year is no different. Each day, I’ll post one of the 12 Days of Data - enjoy!

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12 Days of Data, Day 1: Slack, Discord, and private social media communities.

Looking at Slack, Discord, and Telegram.

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12 Days of Data, Day 2: Instagram for Brands.

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cool…thanks for sharing @cspenn

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Discord go vroooooom

  • 1.2 million new Discord servers started in 2022
  • 54,000 new Slack servers started in 2022

Although I’m not surprised since Slack is more business its easier to see why the number is much lower. While Discord servers come and go like cookies.

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12 Days of Data 2022 Day 3: Instagram for Influencers!

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12 Days of Data 2022 Day 4: Content Republishing

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@cspenn Just dipping my toes into the data you’ve been cranking out. Very interesting and excited to see some of that organic discussion I saw around brands and their interactions on Insta.

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12 Days of Data 2022 Day 5: Top News Stories of 2022

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12 Days of Data 2022 Day 6: Press Release Statistics

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That instagram engagement rate is so sad.

12 Days of Data 2022 Day 7: Overused Words

12 Days of Data Day 8: Engagement on TikTok

12 Days of Data 2022 Day 9: Recession Economic Indicators

12 Days of Data 2022 Day 10: Content Creator Monetization Platforms

12 Days of Data 2022 Day 11: Social Media Barometer

12 Days of Data 2022 Day 12: Top Songs on Spotify Playlists