🚨 TikTok Introduces Text Posts

Text posts offer a simple publishing experience that makes it easier than ever to share text content. Here’s how it works:

  • Creating a Text Post

When you access the Camera page, you’ll be able to choose from three options: photo, video, and text. By selecting text, you’ll be directed to the text creation page, where you can type out the content of your post.

  • Enhancing Your Text Posts

Upon reaching the Post page, you’ll find familiar options to customize your content. These include adding Sound, tagging a location, enabling comments, and allowing Duets, among others. These features make it so your text posts are just as dynamic and interactive as any video or photo post.

Features to Try

Text posts offer a range of features that empower you to make your text-based content stand out. Here are some highlights:

  • Stickers: Enhance your text by selecting stickers that relate to your content and add some pizazz to your post.
  • Tags and Hashtags: Just like in video or photo posts, you can tag other accounts, as well as add hashtags that relate to relevant topics or trends.
  • Background colors: Choose from a variety of background colors to make your text pop.
  • Adding Sound: Sounds are core to the TikTok experience, which is why we’ve incorporated them into text posts. You’ll be able to add tunes that readers can groove to as they peruse your writing.
  • Draft and Discard: Similar to video or photo posts, you can save your drafts and store them with other unpublished posts for later editing or discard them entirely.

I was already doing this in slideshow format, now I can do it so much easier in app then. Cool! :slight_smile:

How is the slideshow format working out for you? Do they need to be square images only?

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When I was doing them they did better than video at the beginning but then video overtook them. This was a while back but this was my somewhat experiment. Photo Mode vs Video Mode on TikTok

Nothing serious or worthwhile calling it a study really. For the format they were 1080x1920 images. I wanted to use the whole canvas. If the dimensions are off I believe tiktok will make it fit into the 1080 width by shrinking the image to fit.

I just tried out the “Text” straight up one instead of uploading “pictures” in picture mode and we’ll see how it goes. Honestly Text mode is meh. You can’t put the text where you want it seems, so it’s just at the very top mid section.

Tags and Hashtags: Just like in video or photo posts, you can tag other accounts, as well as add hashtags that relate to relevant topics or trends.

This part confused me @deb because I actually couldn’t put stuff in there like a regular post? I mean I could use a # in the text itself but there was no description to put anything in. Sound/stickers/background colors worked though.

Again I wouldn’t really recommend text only posts unless you already have an audience and you’re just trying to tell them something quickly. You lose too much. Reach seems to be about the same though.


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