Integrity Music is seeking an individual who is passionate about social media across all platforms and networks. Social Media Strategist should be a great communicator, storyteller writer and project manager who understands how to prioritize messaging and evaluate and measure the effectiveness of campaigns to engage a targeted audience.
The Social Media Strategist position exists to help plan, create and execute social media marketing plans, in conjunction with Content Marketing Managers, that align with artist release strategies and strategies to grow the influence of Integrity Music social media properties (including YouTube, Instagram, Facebook, etc.). This position will work closely with all marketing teams to promote our artists, their releases and Integrity Music originated projects. Additionally, this position will be responsible for the creation and design of engaging and sharable content that helps to tell the narrative of Integrity Music. A qualified candidate will possess a thorough knowledge of content strategy and best practices for social content to ensure that content supports social media objectives and is consistent across all digital channels. This position, along with the rest of the digital strategy team, will rely on web analytics and social data insights to ideate impactful content and use the art of telling digital stories to optimize our digital reach and influence.
Analyze and govern social content to better understand our audiences and content needs.
Works closely with marketing directors and managers to plan and execute social media campaigns.
Is responsible for quality assurance (writing, editing, & proof-reading) of social content.
Has a working knowledge of social media best practices and stays current with the changing market to ensure that social content is in line with overall digital content strategy and industry best practices.
Manages the overall strategy for Integrity Music social media postings, as well as directing and executing individual production tasks.
Works as part of a team to plan and execute internal and external marketing strategies.
Creates, publishes, and maintains textual and multimedia content in accordance with digital strategy and marketing plans.
Manages and grows social media channels and fosters community among audiences.
Perform other job-related duties as assigned.
Formal Education: Bachelors Degree in Business, Marketing, Digital Marketing, or related field.
Experience: 3-5 years experience as social media strategist or similar role.
Specialized Knowledge/Certification: Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices. Practical knowledge of SEO and web traffic metrics. Knowledge of the Christian music industry highly preferred.
Equipment Knowledge: PC and/or Mac Computers. General office equipment.
Good Decision Maker
Communicates with ease
Not critical of others
Achiever strong initiative
Not afraid to speak up
Contribute to a working environment of mutual Christian encouragement by upholding Christian standards in all working practices and relationships
Passion for Worship
Benefits and Perks:
Medical Plan: HDHP w/ HSA (All Staff) or Direct Primary Care Option (Colorado Employees Only)
401(k) w/ Company Match ($0.50 on the $1 up to 10% of eligible compensation)
Basic and Voluntary Life Insurance Options
Life Assistance Plan
Service Recognition Leave
Pet Insurance Discounts
New Child Birth Assistance
The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. David C Cook is a dynamic work environment where positions evolve and change. As a result, the Company reserves the right to modify, delete or add job responsibilities, metrics and benchmarks as necessary to meet business needs. In addition, expectations of performance will be defined in regular performance discussions.
All requirements are subject to possible modification to reasonably accommodate individuals with disabilities.