Job Title: Social Media Manager
Company: WMP Eyewear
Location: Tempe, AZ
WMP Eyewear, an online eyewear brand, is looking for an experienced social media manager to join our team! The ideal candidate will be a creative out-of-the-box thinker with a pulse on ever-changing social trends and at least three years of experience in a social media management role within the fashion/apparel industry.
JOB DESCRIPTION
- This position is responsible for producing, posting, and managing digital multimedia content including but not limited to photos, blogs, videos, and tutorials to be deployed via digital platforms.
- Lead social media communication strategy by developing, executing, and maintaining a results-driven social media strategy on all platforms with a heavy focus on Instagram and TikTok.
- Create and execute the company’s social media content strategies
- Responsible for posting social media content across all social media channels to drive traffic that fosters brand awareness and sales.
- Create and manage timely, relevant, and compliant social media calendars.
- Curate, create, and regularly post relevant articles, graphics, photos, and blog posts.
- Use social media monitoring expertise to analyze trends, identify potential issues, and successfully engage with potential new clients.
- Research and recommend new digital content and platforms from trends.
- Create best standard practices for social media community engagement.
SKILLS
- At least 3 years of marketing and/or social media management experience, ideally within the fashion/apparel industry.
- Highly skilled in using Facebook, Instagram, TikTok, LinkedIn, and Pinterest.
- Strong leadership, communications, and organizational skills.
- Knowledge of monitoring and presenting KPI data and analysis.
- Skilled in using Canva
- Skilled in using Microsoft programs: Excel, Word, PowerPoint.