Job Title: Social media Manager & Strategist
Company: Mountain Goat Software
Location: Remote
Duration: 6 months
Time per week: ~10 hours
Goals
- Manage and monitor the day-to-day social for Mountain Goat Software.
- Research and experiment with ways to increase reach and build audience engagement
- Document a successful process that we can use/build on in 2024.
Primary Responsibilities
Promote Content (podcasts, videos, blogs) via LinkedIn, facebook, and YouTube/
- Create clips from longer YouTube videos that play on the platform to encourage clickthrough to full video
- Write social media copy based on content
Promote Events (upcoming courses, webinars, live Q&A)
- Use canva (or similar) to create social media graphics in the MGS style
Research, Experiment & Recommend - Research how our competitors are using social media and make recommendations
- Research how our collaborators/tangentially related businesses are showing up on social and recommend ways we can help spread their message / appeal to their audience
- Recommend ways to increase frequency and reach
- Experiment with conversational posts (polls, etc) that require minimal interaction from Mike
- Get to know / help develop the Mountain Goat Software brand voice for social media posts
- Collect data and create reports on what worked, what did not
**Document Process and Learnings **
Requirements
- Experience with Agorapulse, Canva, Light video editing tools
- 1-2 year of copywriting experience
- Hands-on experience in building and growing brand presence
- Ability to experiment safely to build a long-term strategy
To Apply
Please send a cover letter and resume to: [email protected] with the subject line: “Social Media Position”