Social Media Manager - Sports -MGM Resorts International - Las Vegas, NV

Job Title: Social Media Manager - Sports
Company: MGM Resorts International
Location: Las Vegas, NV

Become one of the stars behind The SHOW and become part of the world’s most powerful entertainment brands. Our Company has one exciting mission: To entertain the human race.

Primary Purpose
The Social Media Manager, Brand & Community is responsible for expanding the MGM Resorts brand story across all social media platforms and owned channels, while leading the social presence and reputation of individual MGM Resorts’ brands and key business verticals. This position will manage and execute the respective social strategy efforts and brand reputation management processes by working directly with their counterparts in a wide variety of internal groups.

Principal Duties And Responsibilities

  • Manage the social media presence and reputation of one or more the MGM Resorts brands on various social media and reputation review platforms in compliance with business goals and guest service objectives.
  • Lead social media strategies that will support MGM Resorts brands by maintaining an engaging, inspiring, and world class online reputation which reflects the unique brand voice, tone, personality and market position of each individual brand or business vertical.
  • Develop data led creative campaigns which are aligned to brand KPIs, media objectives and are aligned to brand guidelines and across key strategic business verticals.
  • Track and report to key stakeholders the overall performance of various campaigns and reputation standards across all social media platforms.
  • Partner with marketing stakeholders to ensure social is accurately represented in key business initiatives, events and activations.
  • Assist in the coordination of social forward content production shoots.
  • Perform other job-related duties as requested.

Minimum Requirements
Bachelor’s degree in Marketing, Business Management or a related field, or equivalent.
Three (3) years of experience in marketing with emphasis on digital/social media; planning, and executing social media campaigns.
Previous experience managing and working in a social command center with one of the popular SaaS systems (Percolate, Sprinklr, Spreadfast, Salesforce, etc.).

Preferred

  • Previous experience working in a similar resort setting.
  • Previous experience managing and working in a social command center with one of the popular SaaS systems (Percolate, Sprinklr, Spreadfast, Salesforce, etc.).
  • Certifications, Licenses, Registrations
  • Proof of eligibility to work in the United States.
  • Knowledge, Skills, And Abilities
  • Excellent customer service skills.
  • Ability to manage conflict in professional manner and provide solutions as a result.
  • Strong attention to detail.
  • Ability to multitask on different campaigns, projects and research.
  • Must have interpersonal skills to deal effectively with all business contacts.
  • Expertise reviewing and providing formal recommendations to mid-upper management.
  • Professional appearance and demeanor.
  • Able to effectively communicate in English, in both written and oral forms.
  • Work varied shifts, including weekends and holidays.
  • Knowledge and experience leveraging social media in support of larger integrated brand management campaigns within the Hospitality and/or Gaming industries.

**Location:
**US, Nevada

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