Job Title: Social Media Manager
Company: Bayforce
Location: United States Remote
The Social Media Manager position will play a key role in the planning and executing of the brand’s social media marketing and engagement initiatives for the assigned platforms, business lines and community groups.
100% remote, 6 months+ extensions.
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PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:
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Support yearly brand objectives in the development of national social marketing initiatives and engagement strategies by business line/campaign, with a focus on Facebook, Twitter, Pinterest and YouTube
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Own the social media content calendar and channel execution. Publish and/or schedule daily content across owned social media channels
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Partner cross functionally with the Brand, E-Comm, Brands In Culture and in-house Media teams to plan, communicate and adjust social marketing tactics.
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Brief and manage social media content and copy with respective internal departments and external agencies
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Help drive customer engagement across global social media in coordination with Community Management Agency team
QUALIFICATIONS & EXPERIENCE:
3+ years of relevant social marketing/creative experience, in house or at an agency.
Education: Bachelor’s Degree Required
Skills
- Experience with web/social media platform management, with a deep understanding of popular and emerging social networks
- Active participation in a wide variety of social media activities such as community development, management and content creation.
- Strong communications skills with the ability to work collaboratively in a fast-paced, creative environment with team members at all levels.
- Resourceful and proactive, with strong organizational/project management skills and a keen attention to detail.
- Strong writing and editing skills.
- Analytical, with the ability to provide strategic recommendations based on data.
- Experience with social media publishing, analytic and listening tools. Experience with Sprinklr a plus.
- Experience with paid social a plus.