Social Media Lead - STN Digital - United States Remote

Job Title: Social Media Lead
Company: STN Digital
Location: United States Remote

Position Overview:

The Social Media Lead consistently works to push the envelope and bring innovative ideas and social platform strategies to life for STN clients. Projects will consist of Social Media campaigns & management, digital stunts, live coverage and occasional support of on-site productions. This role focuses primarily on Social Media Strategy & Ideation, content planning, client strategic point of contact and the management/development of STN Social Media team members.


Department Management(25%):

Oversee members of the Social Team including daily tasks, ideation mentorship, growth & development, and assist in the onboarding of new team members. This includes conducting/approving weekly 15Five check-ins, bi-weekly 1:1s, monthly audits, 90-day reviews, and annual reviews.

Support the Business (10%):

New Business Pitches: Collaborate with Sales and Client Services team members to support the execution of the internal pitch process as a pitch executor. Responsibilities may include social campaign ideation, copywriting, establishing social platform strategy & creative concepts in order to accomplish all presented asks within each RFP or potential client/opportunity.

Client Management (35%):

  • Collaborate with the Director of Social as well as other department heads as needed to support the success and social strategy of current clients - specifically Tier 1 or new client projects. This includes, but is not limited to, content ideation, owning internal kickoff meetings, and reviewing decks and items prior to being presented/shared. Available for escalation if junior team members need guidance / assistance when managing ongoing social ideation or other social-related items.
  • Ensure client requests are met with top-notch and exciting ideas.
  • Oversee live coverage events and assist with live coverage training, scheduling, planning, IT support, and rehearsals as needed.

Innovation (30%)

  • Constantly looking for ways to push the envelope. Researching new uses and capabilities within social platforms, emerging trends and new social features.
  • Looking ahead at milestone events for our clients and proactively coming up with campaigns and stunts we can present to them.
  • Staying on top of trending topics and social formats that can be customized and on-brand for our active client roster.


  • 3-4 years of experience working Sports/Entertainment marketing, digital agency or like-minded environment
  • Bachelor’s Degree in Marketing, Communications, Business, or related field preferred
  • Exceptional copywriting and communication that fit the brand personality, tone and voice for all clients
  • Passion for delivering quality social content strategies and campaigns that ladder into clients’ goals
  • Social competency with demonstrated ability to function as a digital/social marketing thought-leader
  • Ability to comfortably handle multiple tasks in a fast-paced work environment with minimal oversight
  • Desire to lead and inspire a team of creative, strategic thinkers while aiding in the development of their professional skillsets
  • Inspirational leadership ability - prioritizing working as part of a team in the trenches, but at the same time being a mentor and strong manager capable of providing feedback and coaching
  • Excellent communicator who thrives on team-work, transparency, and the greater good of the company, while able to function as a self-starter, self-motivated to think outside the box and creatively tackle challenges at hand
  • Understanding of social analytics & performance tracking using tools such as RivalIQ, Sprout Social, etc.
  • Passion for expanding existing partnerships and deepening relationships with client roster

STN offers a competitive benefits package to all full-time employees, including…

  • Paid Time Off (Vacation, Sick & Birthday PTO)
  • 401K (Traditional & ROTH) + matching
  • Health Insurance benefits: Medical, Dental & Vision with an employer contribution
  • 9 Paid Company Holidays
  • Donation match for 501(c) organizations
  • Fully Remote Working Environment
  • Dog Friendly HQ
  • Complimentary Gym Membership
  • Weekly Mental Health Breaks
  • Company Provided Phone + Laptop

STN Core Values:

  • Be Resilient: Not letting things out of your control hold power over you
  • Be Radically Candid: Never hold resentment, always communicate
  • Deliver Solutions: Bring Solutions, Not Problems
  • Bring Positive Energy: Bring good vibes and joy to every interaction
  • Team First: What is best for the ultimate success of the STN?
  • Bring a Standard of Excellence: Deliver high-quality and on-time work

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