Social Media Creator / Manager - Florida Flyers Flight Academy · St Augustine, FL

Job Title: Social Media Creator / Manager
Company: Florida Flyers Flight Academy
Location: St Augustine, FL

About the Social Media Specialist Position

Our company is seeking a creative, motivated social media maestro to join our team. Working as our Social Media Specialist, you’ll be responsible for developing a social media strategy to increase our online branding and interacting with current and potential clients through these platforms.

This position is NOT a remote position. Applicants are required to be on campus.

Social Media Specialist Responsibilities

  • Develop and execute social media campaigns for various platforms, including Instagram, Facebook, Twitter, and others
  • Create and share engaging daily content, including text, images, and videos that promote the company’s brand
  • Ensure current social media strategy aligns with company goals and values
  • Measure the success of social media campaigns using KPIs
  • Stay on top of current social media trends and evaluate how the company can best participate
  • Monitor client engagement and interact with clients on social media posts
  • Moderate user-generated content for appropriateness
  • Collaborate with other departments to ensure content is informative and appealing
  • Create editorial calendars and syndication schedules

Social Media Specialist Requirements

  • BA/BS in marketing, communications, or a related field
  • Proven work experience as a Social Media Specialist, including experience with Facebook, Twitter, Instagram, Pinterest, LinkedIn, and others
  • Knowledge of Search Engine Optimization and Google Analytics
  • Experience with HubSpot, HootSuite, or similar social media management tools
  • Strong creative mindset
  • Superb organizational and multitasking skills
  • Proficient with Microsoft Office and graphic design programs, such as Adobe Photoshop
  • Excellent written communication and copywriting skills
  • Knowledge of multiple online marketing channels

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