Should You Even Still be Creating Long-form Content? (Desiree Martinez)

Desiree Martinez

We all know there has been a shift towards short-form content…does long-form content matter still?


  • :woozy_face: Long-form content is still relevant for building community and expressing authenticity.
  • :memo: Diversifying content is crucial to adapt to changing trends and platforms.
  • :woman_technologist: Long-form videos can be repurposed for blogs, vertical videos, quotes, and images on various platforms.
  • :busts_in_silhouette: Personable content that solves problems and builds relationships is essential.
  • :chart_with_upwards_trend: Tools like Adobe Express and Project Blink from Adobe (note beta is now closed) can streamline and simplify the process of creating and repurposing content.

Desiree Martinez
Desiree Martinez is a YouTuber, Podcaster, author, award-winning social media creative content creator, and advocate for Women Creators. She has worked with hundreds of businesses and brands to help them grow their business with better content marketing. Desiree knows what it takes to help your business grow, build a community, and get leads through a very noisy news feed.

As the founder of Women of Video, she is helping to build economic impact and equality for the female creator economy with community, education & resources.

She’s a hot mess mom of two, Mario Kart champ, Slytherin, and nerdy wife living in Michigan.

Tell Us Below:

Are you making long-form video still or have you moved to only short-form?:point_down: