I haven’t yet, I’ll probably use AI in the content creation side or idea generation and then run with that. Something like what Topaz Labs has built for photography, or the AI that Adobe uses for lightroom.
I feel like AI can be useful without you sounding the same as everyone else.
I’ve personally been doing deep dives into ChatGPT to better understand how we can leverage effectively and it’s already paying off dividends. Just today we were able to generate 15 social media posts for a brand we work with in about 60 seconds. Those responses from ChatGPT were then tweaked to adhere to their brand voice, proper CTA’s, etc.
So what normally may have taken several hours or even days, was cut down to under an hour overall for an entire month’s worth of content. From the copy stand point.
Yeah, Phyllis shared a reel about how people are leveraging ChatGPT to seriously cut down on time to create. Cool stuff!