Join us for the LIVE discussion, December 1 | 11 a.m. ET/ 3 p.m. GMT
TikTok content and other short-form vertical video. We know we need it. We know our clients need it. But creating it can be hard.
In December, our mission at Social Media Pulse is to help you conquer TikTok! Join us as we launch our 12 Days of TikTok mission with Office Hour on December 1, when JD Rosman and Dana Bowling will share their tips and answer your questions about TikTok content live!
Dana Bowling @dana2 is a video coach and brand strategist for entrepreneurs and small business owners. She spent 15 years casting actors for major networks like Disney, ABC, and FOX. Now she gets to work in full alignment with her purpose in life: helping others show up authentically and powerfully in their business and life.
JD Rosman @jd1 is president of Rosman Enterprises, a small, full-service marketing agency specializing in capturing and sharing the stories of farmers, ranchers, and rural Americans. Simply put, Rosman Enterprises strives to capture and share real stories in order to grow their client’s businesses and tell the story.
Starting soon! I hope you can join us LIVE! And ask all the questions –
I will be adding timestamps in this comment to help you follow along if you’re watching the replay!
00:03 - Introductions
00:08 - Definition of what content is on TikTok vs other platforms
00:16 - Creating inside vs. outside of the app (tools you can use)
00:22 - Planning content; don’t overthink it
00:24 - JD’s step-by-step process for planning and creating a TikTok (using Premiere Pro with full-frame camera footage)
00:28 - Dana’s step-by-step process for planning and creating a TikTok (Shooting and editing on a phone in InShot)
00:33 - The most challenging/complicated TikToks JD and Dana have created
00:40 - Some of JD and Dana’s favorite TikTokers:
00:50 - Dana and JD’s take on the news about the safety concerns surrounding TikTok
00:53 - TikTok tips for local/mainstreet businesses (getting foot traffic from TikTok!)
00:58 - Final thoughts and encouragement to those of us who are not using the site for ourselves or our clients
love the idea of … “let’s try!”
TikTok is the king of organic content
Jerry Potter will be on Dec 12th on the 8th Day of TikTok sharing how people should use TikTok as a search engine!
I like the perspective of @dana2 and @jd1 that there really isn’t a wrong tool to use - just use what works for you whether that is a phone and app or a professional camera and desktop editor.
you are over thinking it!
Not overthinking is definitely a good thing to work on
document, document, document – let me put it on camera!
screen record trending sounds on TikTok on your phone then use it in Premiere to align video then send it back to your phone for posting
@jd1 so you have it landscape on your DSLR and then make it vertical in the software or do you put your DSLR on portrait?
I assume if you were to keep it landscape you can use the video for other things past tiktok.
how would you teach your mom?? Keep it as simple as possible!
it’s incredible what editing can do! Tighten things up…Dona uses Inshot to do that! She makes stuff in Canva too
How do you help your clients deal with their expectations if their content fails to meet them?
You can spam TikTok…because it’s getting put out to people who don’t know you
record your hacks…people love those!
if you are a social media manager…search for social media hacks then for
the videos that come up first…get inspired by those and use those ideas and do them yourself