We want to tell you a story…
As we started planning Social Media Pulse in 2021, we knew we wanted a theme and mascot strong enough to build a constantly evolving community around — something that could grow along with us for years and years.
After searching high and low — rejecting everything from the ocean to the jungle — we landed on the spacey theme you’ve seen these last several months! 
How did we get there? It all started with the mascot.
After tons of research and design back-and-forth, we fell in love with and adopted the creature we endearingly called “Space Friend” 
as our official mascot.
We had no real plan to keep that name, BUT the team couldn’t agree on anything … other than the fact that we kinda liked Space Friend, and maybe … it was the name!!!
So, while you’ve seen our mascot and maybe thought about it a little bit — you haven’t been formally introduced. And we’re here, today, to remedy that.
So please welcome the compadre we consider such a vital member of the Social Media Pulse team — and, if we do our jobs right, hopefully, you’ll consider @yourspacefriend a vital member of your team, too!
Love it - congratulations