🎥 Mark Schaefer on Relevance

Mark Schaefer is a keynote speaker, blogger, author, and marketing strategist. His talk at #SMMW22 is titled, “How to Be Relentlessly Relevant in a Fast-Changing World.”

We asked Mark what makes someone stand out as “relevant,” whether it’s best to go broad or deep when seeking relevance, and the relationship between relevance and influence.

Find Mark at https://www.businessesgrow.com.

Christine Gritmon @christine
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