Lee Goff of MarketingAgencyCoach.com discusses how businesses can make their sales and onboarding processes more efficient.
Not only does it increase the lead flow you get from your existing traffic, it also tells you the prospect’s pain points.
92% of the people who come to your website are not ready to talk; they just want to find out some information. This is how they’re going to narrow down whether or not to even make contact with you. Make sure you’ve got a healthy prospect vetting system in place, and it’ll save you a ton of time and get you on the phone with them.
This also applies to the client onboarding process: you can educate your prospects on what you’re doing, just like you can educate your new clients on how to interface with your business.