Community Marketing and Social Media Specialist - University of Michigan Museum of Art - Ann Arbor, MI

Job Title: Community Marketing and Social Media Specialist
Company: University of Michigan Museum of Art
Location: Ann Arbor, MI

Join the University of Michigan Museum of Art (UMMA) as a Community Marketing and Social Media Specialist. UMMA believes that art museums should be a vibrant hub of public and community life. You will be an important part of the team working to make that vision a reality. You will develop and implement a community engagement strategy that builds a network of highly engaged UMMA community members, both online and off, that develops mutual value, and creates spaces for dialogue and sharing.

This is a new kind of social media management role for a new kind of public art museum. Yes you will tweet. Yes you will create TikToks and Instagram stories; but more than that, you will deeply connect with the communities central to the Museum’s mission ensuring they feel like they belong and are invited to engage. Prior museum experience is not expected or required.

You will report to the Director of Marketing and Public Relations and coordinate efforts with the Public Experience and Learning department.

This opportunity has a hybrid work arrangement with both remote and in-person (as required) appointments. You will have a flexible schedule, working occasional evenings and weekends.

Who We Are

The University of Michigan Museum of Art is in the midst of a dynamic and creative transformation. We’re leading real change in museums, rooted in equity, collaboration, and care. When you join UMMA, you can expect to be part of a creative team that views the Museum as a necessary space for exploring contemporary social issues, building community, and celebrating artistic expression and achievement. In deciding whether to apply for a position at UMMA, you are encouraged to consider whether your values align with our “Commitment to Anti-Racist Action and a More Inclusive Museum.”


  • You will create content and manage community engagement across UMMA’s social media presence, bringing the Museum’s work to life in fun, engaging, educational, and collaborative ways (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc)
  • Collaborate with community partners to build trust and develop spaces for online dialogue and discussion
  • Manage UMMA’s content calendar and manage the work of part-time or student content creators
  • Track social media metrics and website traffic, analyzing data to make informed decisions about future content
  • Serve as an ambassador for UMMA online and in-person

Required Qualifications*

2 or more years of experience creating social media content on behalf of a brand, organization, institution, or influencer
2 or more years of demonstrated experience organizing community groups or activities
Working knowledge of photo and video editing software
Familiar with appearing on camera and speaking in front of groups.
Commitment to diversity, equity and inclusion

U-M EEO/AA Statement

The University of Michigan is an equal opportunity/affirmative action employer.

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