I sold my first agency, and am minority owner in a small agency in AL now.
I also own a B2B lead generation platform for digital agencies, an agency coaching business, and a short-term rental business.
Working for an environmental and safety consulting group.
I knew from an early age I would be a business owner. When I saw what the internet could do for the small business owner, I dove in head first and never looked back.
Driving leads; building all of the systems and processes to replace me; regulatory compliance issues.
The feeling of growing something with your own two hands; helping small business owners; the freedom awarded once you taste a little success.
The agency I sold was the largest Keap/Infusionsoft implementation agency on the planet.
What’s your staff structure? How many do you have, and what are their positions? How did that evolve?
43 full-time, all-American employees that came into an award-winning culture every day. Traditional organization structure, just applied it to the digital industry.
Country of Fiji, it was just cool to watch it grow their GDP by 5%, biz dev projects like courting sales staffs and eventually getting them to dump leads on us, etc…
Pick a category: I failed a million times, I was successful once. Maybe that puts it into perspective.
What do you wish you knew before you started your agency that might have made things easier at the beginning?
The power of having diversified and plentiful lead sources. Once the demand goes up, the game changes—and for the better.
When I was building my agency, there were no coaches because the industry was too new. But now that other people have done what you are trying to do, hire a coach or a mentor. I cannot stress this point enough; it is absolutely critical to success in my opinion.
I have no idea, good question though!
You can see more of Lee’s story here.